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ITAM for SMBs in 2025: Key Trends and Strategic Insights

Author: Jeremy Boerger, The ITAM Coach​

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SMB

In 2025, small and mid-sized businesses are managing more technology than ever. Remote teams, rising software costs, security threats, and vendor audits have made it clear that even lean IT teams need structure. This is where IT Asset Management (ITAM) becomes essential.

You don’t need a massive platform or a full-time admin to get value from ITAM. You just need a process that helps you track what you own, control what you spend, and protect your business from unnecessary risk.

Here are the trends I’m seeing in the field, and what they mean for businesses like yours.


Automation is No Longer Optional

Small IT teams are being asked to do more with less. Manual spreadsheets and disconnected tools can’t keep up with growing complexity.

The right automation helps by:

  • Sending alerts when warranties or licenses are about to expire

  • Recovering and redeploying software licenses automatically as the opportunity arises

  • Simplifying onboarding and offboarding with asset tracking built in

You don’t need to automate everything. Start with your biggest time-wasters, then scale as you go.


Remote Work Has Changed the Asset Landscape

Most businesses now support a hybrid or remote workforce. That means devices, software, and users are spread across homes, offices, and cloud platforms.

A strong ITAM process helps you:

  • Track laptops, tablets, and mobile phones regardless of location

  • Monitor software usage to ensure compliance

  • Secure remote endpoints by verifying configurations and patching

When assets are no longer under one roof, real-time visibility becomes critical.


SaaS Overspending is a Growing Problem

Most SMBs are now using multiple cloud tools and subscription services. But without tracking, costs spiral out of control.

ITAM helps by:

  • Identifying underused software

  • Flagging duplicate or unnecessary subscriptions

  • Aligning license counts with actual users

Subscription fatigue is real. Visibility and clean reporting put you back in control.


Compliance is Now a Risk for Smaller Businesses

Software vendors are auditing more companies, and they’re not skipping SMBs. Regulations around data security are tightening, too. Staying compliant requires more than a filing cabinet of purchase receipts.

A modern ITAM program supports:

  • Clean records for software entitlements

  • Real-time hardware tracking for security audits

  • Automated reporting to respond to vendor requests quickly

Proactive tracking prevents last-minute panic and unnecessary penalties.


AI and Predictive Tools are Becoming More Useful

You don’t need to chase every new tech feature, but some of the latest ITAM tools include helpful intelligence that makes your job easier.

Look for platforms that:

  • Forecast hardware replacement needs

  • Spot unusual software usage or access patterns

  • Help prioritize renewals based on actual usage

AI is not about replacing people. It’s about helping small teams work smarter without adding complexity.


Sustainability is Entering the Conversation

More SMBs are factoring sustainability into their IT decisions. Extending asset lifecycles, refurbishing instead of replacing, and tracking environmental impact are all becoming part of responsible IT management.

ITAM supports these goals by:

  • Identifying devices with life left before replacement

  • Simplifying disposal tracking and documentation

  • Helping avoid unnecessary purchases

Better asset management leads to lower costs and less waste.


Final Thoughts

ITAM is not just for large enterprises. Small and mid-sized businesses are managing complex environments, rising costs, and growing compliance risks. In 2025, having a clear, simple, and sustainable ITAM program is one of the best investments a business can make.

This is not about buying the biggest tool or building a huge department. It’s about having a repeatable process, accurate data, and support when you need it. That’s where I come in.

I work with SMBs to build lean, efficient ITAM strategies that reduce waste, support remote teams, and protect against vendor audits. If your current system is messy, outdated, or non-existent, I’ll help you clean it up and create something that actually works.

Ready to get your asset management under control? Schedule a consultation or reach out here. Let’s get your systems working for you instead of against you.


About Me

I’m an ITAM consultant who helps small and mid-sized businesses build smart, sustainable, and right-sized asset management programs. Whether you need help organizing software licenses, managing hardware, or preparing for vendor reviews, I’ll bring the clarity and structure to make it happen.


FAQ

How can ITAM help small businesses save money?
By identifying unused software, preventing unnecessary purchases, and extending hardware life.

What’s the easiest way to start ITAM for an SMB?
Begin by taking inventory of your current assets, then build simple tracking processes using tools that match your budget and goals.

Is ITAM worth it for teams under 20 people?
Yes. Even with a small team, unmanaged devices and software can lead to overspending and compliance issues.

Can ITAM help with sustainability efforts?
Yes. ITAM supports longer asset lifecycles, more responsible purchasing, and environmentally friendly disposal planning.

Did you miss my exclusive webinar “Future-Proof Your Technology Investments” featuring Kim Master from Netflix?

 

Click here to access the recording.


Your journey to insightful strategies begins now!

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Picture of Jeremy Boerger<br><a class="itam-title">The ITAM Coach</a>

Jeremy Boerger
The ITAM Coach

Jeremy Boerger has over two decades of experience within the Information Technology sector. His signature Pragmatic ITAM Method is used by major manufacturing, healthcare, and global financial institutions. It enables them to Spend Less On Software Without Buying Less Software.

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Buy The Book:

Rethinking Technology Asset Management

If you’re a business leader or an IT
executive who is tired of hearing:
This is just the way ITAM is.
Then this book is for you. Buy here:


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Picture of Jeremy Boerger<br><a class="itam-title">The ITAM Coach</a>

Jeremy Boerger
The ITAM Coach

Jeremy Boerger has over two decades of experience within the Information Technology sector. His signature Pragmatic ITAM Method is used by major manufacturing, healthcare, and global financial institutions. It enables them to Spend Less On Software Without Buying Less Software.

Categories

Categories

Recent Posts

Recent Posts

Subscribe to my blog

Buy The Book:

Rethinking Technology Asset Management

If you’re a business leader or an IT
executive who is tired of hearing:
This is just the way ITAM is.
Then this book is for you. Buy here:


Screen Shot 2022-03-31 at 9.31.11 AM

CONTACT THE ITAM COACH

Schedule a call with me and find out if you could be managing your assets more efficiently with the tools you already have. There is no pressure or obligation.
(You may not even need me!)

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